The character of William Whistle has been designed to playfully interpret the client’s own travel and the linear and beautiful illustrations really bring the character to life. “Visually, the design is inspired by Victorian-era wanderlust and expresses the brand’s passion for flavour and discovery,” explains Sarah Pidgeon, creative partner at Horse.

williamwhistle_01packaging_750x750 williamwhistle_02packaging_750x750 williamwhistle_03packaging_750x750 williamwhistle_04packaging_750x750 williamwhistle_05packaging_750x1400 williamwhistle_06packaging_750x750 williamwhistle_07packaging_750x750 williamwhistle_08packaging_750x750 williamwhistle_09packaging_750x750 williamwhistle_10packaging_750x750 williamwhistle_11packaging_750x750

by Horse

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