The German food company OH!-Saft offers 100% fresh orange juice. When you take the specially designed bottle in your hand and unscrew the lid, you are immediately reminded of the pressing and squeezing actions of a citrus press. The experience of freshly pressed orange juice can’t be closer.

A crate of 12 bottles that look like a box of fresh oranges, due the orange shaped and textured tops. When you take a bottle in your hand and unscrew the top, you are immediately reminded of the pressing and squeezing actions using a citrus press.

OhSaft_SquuezePackaging

via Leo Burnett

SEE MORE AWESOME PACKAGING DESIGN

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